Nielsen ratings

The World

Why We Watch: Television Viewing Hits Record High

With national unemployment at record levels, an economy seemingly reluctant to get out of first gear, and experts struggling to solve a foreclosure crisis, it may come as no surprise that Americans are watching more television. According to the Nielsen Company, we’re watching a lot more TV than we used to. Nielsen collects viewer data […]

A TV plays a soccer match

Why TV audience measurement remains stuck in an analog age

Culture

TV watching at all-time high

Environment

Hulu Shakes Up TV Advertising