Following in the footsteps of Facebook, Instagram now allows users to tag people in photos.
The "Photos of You" feature debuted today on its IOS and Android apps, the company wrote in a blog post.
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"When you upload a photo to Instagram, you're now able to add people as easily as you add hashtags. Only you can add people to your photos, so you have control over the images you share.
"And it doesn't stop at people -- you can add any account on Instagram, whether it's your best friend, favorite coffee shop or even that adorable dog you follow."
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Besides tagging, the new feature also gives users a way to browse feeds of photos they and others appear in.
Previously, the only way to find out whether a photo of you had been uploaded to Instagram was to scroll through your feed, and hope your username was mentioned in a photo caption.
According to Mashable, @mentions will not be automatically converted into photo tags.
And if you want to add tags to your old photos, you'll have to do it manually, one by one.