Pasta company delivers a musical soundtrack designed to tickle your taste buds

Barilla — the Italian pasta company — has released a six-song “Al Bronzo Soundtrack.” They say the soundtrack is scientifically designed to enhance the taste and texture of their pasta. A University of Oxford experimental psychologist, who worked on the project, says the science behind this is real. The World’s Bianca Hillier looks at what’s known as “sonic seasoning.”

Sign up for our daily newsletter

Sign up for The Top of the World, delivered to your inbox every weekday morning.