It's never been easy to make money from YouTube. You need a lot of clicks to pull in lots of pennies.
But, clearly, some innovative and energic people are starting to figure it out.
Here's how Business Insider put it:
"You either make unique videos that turn "viral" or focus on creating consistent content that builds up an audience and increases views."
The monthly power rankings list includes a lot of humor, plenty of stupidity and tons, and tons, of personality.
And who's the most powerful on YouTube right now?