Jukebox heroes

December 19, 2019

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The Brill Building and a “Mugmates” advertisement.

The Brill Building and a “Mugmates” advertisement.

Credit:

Patti McConville/Alamy Stock Photo, Pan-American Coffee Bureau.

Our latest New York Icons segment is about Midtown Manhattan’s Brill Building era, when songwriters like Carole King, Ellie Greenwich and Cynthia Weil churned out hit after hit for artists like The Shirelles, The Crystals and Little Eva. And producer Evan Chung investigates the strange story of a song from that era about a craze that was most definitely not a craze, “Mugmates.”

Stories in this episode