Latino leaders and immigration reform supporters gather at the University of Colorado to launch a voter registration campaign to mobilize Colorado's Latino, immigrant and allied voters on Oct. 28, 2015.

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The path to victory in the US presidential election in November cannot afford to ignore the Latino vote. But Latinas' voting power goes beyond their individual votes: They’re likely to encourage friends and family to vote, too.

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Latino leaders and immigration reform supporters gather at the University of Colorado to launch a voter registration campaign to mobilize Colorado's Latino, immigrant and allied voters on Oct. 28, 2015.

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Evan Semon/Reuters

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