The global reach of K-pop’s online climate activism 

Thursday, April 1, 2021 - 4:23pm

K-pop's Blackpink is one of the most famous bands in the world right now. Recently, they were named official ambassadors to the UN's upcoming climate talks in the fall. In our weekly segment, “The Big Fix,” The World's Anna Kusmer reports on the ways celebrities raise awareness for climate change and the power of K-pop fans.