You don’t have to buy happiness in China’s “Kua Kua” groups

The World

An emerging trend on social media, specifically WeChat, are “Kua Kua” groups. They’re groups where people go to be affirmed and praised. The World’s Brandi Fullwood speaks with Manya Koeste from What’s on Weibo, a news website about Chinese social media, about the trend.

Sign up for our daily newsletter

Sign up for The Top of the World, delivered to your inbox every weekday morning.