Russia President Dmitry Medvedev has used a video blog to promote badminton, describing it as a game for those seeking success.
Dressed in a tight sports top and clutching a racquet, Medvedev called on schoolchildren to take up the sport.
Badminton players, he says, "can make quick decisions, which means they have the will to achieve success."
The clip then shows Medvedev battling it out on the court with Prime Minister Vladimir Putin.
The Financial Times' Moscow correspondent Courtney Weaver tells Lisa Mullins that in the context of Russia, it's not all that weird, just another episode in the 'bromance' between the Russian president and prime minister.